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6 posts from December 2010

12/20/2010

Be Careful What You Wish For

A colleague of mine sent me a link to an article from Newsweek on how factories are swapping new technologies for workers during the recovery and that those jobs lost may not come back for decades, or perhaps never return.

The articles’ premise, which we agree with at least in theory, is that companies are responding to the worst economic recession since the Great Depression by investing in technology, in this case more specifically robotics, to replace the work done by mainly lower-skilled, and perhaps non-commensurately “overpaid”, workers making $50,000 per year. We are passing judgment on neither the employees nor the pay as that is not crucial to the point of this blog.

Having read the Newsweek article it got me thinking about the article I read written by Andy Grove, Chairman Emeritus of Intel, for Bloomberg BusinessWeek magazine titled “How America Can Create Jobs” . In the article Groves talked about the adverse impact corporate America’s short-term reaction to global competition, in outsourcing manufacturing jobs to much lower cost countries (i.e. China now, Mexico earlier in past, etc.).

A quote from Mr. Grove pretty much sums up my personal belief held for decades on where the country may be heading as a result of the trend towards outsourcing.  “You could say, as many do, that shipping jobs overseas is no big deal because the high-value work—and much of the profits—remain in the U.S. That may well be so. But what kind of a society are we going to have if it consists of highly paid people doing high-value-added work—and masses of unemployed?”

Grove used the battery industry as an example on how the adverse impact of outsourcing manufacturing jobs is hurting America’s ability to remain the leader in innovation. According to Grove, “....we are about to witness mass-produced electric cars and trucks. They all rely on lithium-ion batteries. What microprocessors are to computing, batteries are to electric vehicles. Unlike with microprocessors, the U.S. share of lithium-ion battery production is tiny."

"That's a problem. A new industry needs an effective ecosystem in which technology knowhow accumulates, experience builds on experience, and close relationships develop between supplier and customer. The U.S. lost its lead in batteries 30 years ago when it stopped making consumer electronics devices. Whoever made batteries then gained the exposure and relationships needed to learn to supply batteries for the more demanding laptop PC market, and after that, for the even more demanding automobile market. U.S. companies did not participate in the first phase and consequently were not in the running for all that followed. I doubt they will ever catch up.”

Later Andy Grove highlights his disagreement with conventional wisdom on the benefits of outsourcing US manufacturing jobs in particular as "...a general undervaluing of manufacturing—the idea that as long as knowledge work stays in the U.S., it doesn't matter what happens to factory jobs."  Mr. Grove's basic belief is that by outsourcing manufacturing jobs overseas we not only lost millions of jobs but the experience, innovation and intellectual capital dveveloped from those supplier ecosystems which "can lock you (America) out of tomorrow's emerging industry.”

So what does this all mean to suppliers and partners of industrial networking infrastructure products and Connected Factory solution providers and their customers?

According to soon to be published research from VDC's 2010 Industrial Networking Products market research it means that investment in these technologies is a no less a requirement today and that these investments definitely can enhance productivity, flexibility and agility in operations, and profitability.

VDC believes that the impact of increased reliance on networking and connectivity as means to improve factory automation will be adverse on lower-skilled workers; however the overall impact will be one of "rising tides raise all boats", since training and increased education of workers can also help minimize the need to shift more jobs overseas and/or rely on investments in automation technology simply as a means to make human interaction redundant.

One may argue that had companies invested in automation technology such as industrial networking (wired and wireless) and connected factory solutions in the past many of these jobs may not have been outsourced to begin with, as greater automation would have made these companies more productive, price competitive and more profitable relative to their lower cost (i.e. labor) overseas competition. 

Conversely one could argue that the trend towards technology being used to make the need for human interaction redundant in more job functions is inevitable and that the laws of nature and "survival of the fittest" will apply harshly to those employees who can keep their skills sets and knowledge up to date, as well as for those employees who do not keep up, as the world around them evolves and changes. Change is, after all, one of those few constants left besides death and taxes.

Management, and certainly their employees, should be careful in what they wish for when they seek to invest in technology, or to blindly outsource manufacturing overseas, for the sake of appeasing the short-term myopic view of Wall Street and/or “quarterly” demands of senior management. Taking a shortcut or "the easiest way" to reach an objective is not always the best action to take in the long run.

When I first started hearing stories about outsourcing manufacturing jobs overseas decades ago and how that would drive up a company’s stock price I used to always think to myself about a future scenario such as “who is going to be around and employed to be able to buy all these PCs, vacuum cleaners and other products in the future?”

I, for one, will not lose hope in the innovative spirit and ingenuity of the American business person to overcome future uncertainty and to find solutions to these and many other vexxing problems. I need to look no further than Warren Buffet, “the Oracle of Omaha” who at the end of Q3 reiterated his firm belief that the American economic system is sound and works extremely well, and that the long-term prognosis for the U.S. standard of living remains very favorable.  Heck, if it works for Warren than it works for me.

I welcome any thoughts or perspectives you may have on this issue and certainly welcome the opportunity to discuss how VDC’s outlook of industrial network infrastructure products – both wired and wireless – is robust, and how companies’ investments in connecting their factories and/or process operations is driving greater flexibility, increased productivity and overall profitability, and may actually be protecting some American jobs except for those unfortunate “downsized” lower-skilled American workers notwithstanding.

12/17/2010

At Least Temporarily, the Demand for Uninterruptible Power Supplies in China will Soar

Recently some recurring news out of China has been about the shortage of diesel fuel. The reason for this shortage is rooted in China's goal to increase energy efficiency. At the top level, the plan makes sense as they set the goal to reduce energy use by 20% as measured against GDP. The devil is in the implementation as many local governments desperate to meet the targets have chosen to employ a system that involves a type of rolling blackouts. This creates the problem or, if you are a UPS supplier, the opportunity.

Imagine that you are a factory owner or manager in China. You have goals too. They are probably based on productivity and efficiency. So what do you do in this situation? You crank up your diesel power generator. This is creating the shortage of diesel fuel as the now unprecedented demand had not been accounted for. This situation is also creating more air polution as the diesel generators are a lot less green than a typical power plant. This is actually defeating one of the goals that the original plan was trying to solve.

What does this have to do with Uninterruptible Power Supplies (UPS) if the factory owners are using generators? The answer lies in the type of manufacturing being done. If the processes in the given factory are entirely manual, then you can tolerate the short delay between the time the grid power is interrupted and the generator kicks in. Even so, in this case, you still might have some UPS protecting computers and IT equipment. If the factory has any kind of automated machinery, you probably want to have a large UPS to avoid the in-process manufactured products from being damaged as well as avoiding the lost productivity and costs from repairs, re-setting up the production cell, and machine/instrument re-calibration. If you have any doubt about the worst case impact of a power interruption on a manufacturing plant look into the previous blog about the Toshiba incident.

In summary, VDC estimates that this situation, until remedied will create a temporary 20 - 30% increase in localized Chinese demand for UPS products. Some of the main beneficieries of this demand will be major UPS manufacturers such as, Emerson and APC, as well as Chinese, Asian, and Industrial UPS specialists like Kehua, Kstar, Fuji, Toshiba and Mitsubishi. Our recently published UPS reports give details on these companies and the APAC market for power protection products.

12/15/2010

In 2011, the Oil/Gas and Mining sector will drive significant growth in Industrial Sensing Products

Back in August, we touched on what the impact of a copper shortage would have on the Power Protection Market. It is time we look at this again as copper prices are not relenting and, in fact are trending even higher and will likely do so through most if not all of 2011. This is driving 2 demand side trends. The first is copper thefts and the second is where investors will begin to actually take possession of the metal instead of only the paper futures contracts in a similar strategy that compares to investing in Gold, Platinum, and/or Silver.

OK now, all of this demand activity is causing a response in the mining community as well as other commodities like oil and gas where there is a China driven projected future shortage. In order to fill that demand, companies are starting to ramp up equipment orders. The Mining and Oil & Gas represent important markets for industrial sensors of all types but particularly intrinsically safe ones. Therefore, as we look to the market for these sensors, in 2011, we are making a preliminary estimate of a 25 - 30% growth rate for these products bringing them back to near the 2008 market peak.

12/13/2010

A Few Thoughts on the Recent Toshiba Power Outage

On Friday, there was big news out of Japan when one of Toshiba's semiconductor plants that manufactures DRAMs suffered a power outage that was described as being only .07 seconds in length. Some of the story does not make sense to us as supposedly the 'outage was more severe than the backup systems could handle.' The IAC team at VDC is currently in the process of publishing our study of power protection products so this story was of great interest. Here are a few thoughts I had about the subject:

  • The Nishishiba subsidiary that Toshiba acquired in 2008 makes Motor - Generator (MG) sets that would also tend to handle .07 second outages although these systems are primarily used as a method of generating power frequencies other than what is supplied by the local grid.
  • Large facilities often have multiple power systems with some that can tolerate small outages (think lights/AC) and others that are highly protected for IT servers and, in Toshiba's case, semiconductor processing Equipment. UPS systems are usually employed as a intermediary measure on highly protected power lines to allow a smooth transition to backup generators or in less critical applications allow a orderly shutdown of the protected device.
  • The Toshiba case, sounds like there was a switching or startup delay between The grid power to UPS or the UPS to the generator system. To me, this event sounds like there had to have been a "perfect storm" of circumstances with some components of the power protection system failing or being down for maintenance.
  • If anything, this whole event underscores the importance of having power protection on any kind of industrial facility where power interruptions can result in unsafe conditions and/or a significant loss of material being processed. As I have 30 years of semiconductor industry experience, I will make some observations here. I have never been there and I don't have any guidance but I am assuming that this Toshiba plant was doing test as well as fabrication.
- Any wafers that were undergoing chemical processes were likely ruined.
- Some quantity of semiconductor testers will need to have channels cards replaced as these units are packed with extremely high speed electronic devices that have to be powered up and down in a very controlled sequence. At a minimum, it takes a few hours for things to be turned back on, achieve temperature stability, perform calibration, and then have the lot set up again for production.
- As we are talking wafer testing instead of packaged devices, there is a good chance that the very expensive probe systems were damaged as well.
  • Toshiba was estimating a 20% loss of product shipments for the quarter and I believe them. Industrial plant managers will often compare the price of protection systems against the cost and liklihood of a power failure event. In light of this well publicized event, these calculations should be re-visited if the initial decision was to accept the risk. As a last note, the actual costs for Toshiba will also include a loss of future business as competitors will fill some of the missing supply and customers split future orders between suppliers to avoid single source risk.


In conclusion, Toshiba's DRAM business loss is actually a gain for their and other suppliers industrial UPS business as many orders might be driven by the publication of this event.

On a last somewhat ironic closing note. Toshiba might take some solace in knowing that during the research for the Power Protection report, one of our Analysts contacted a supplier of Surge protection products and found that they could not give us some data as they had planned because some of their servers were down after the building they were in was hit by lightning. If this trend continues, I fear for some of the suppliers we will be contacting for our Functional Safety report.

12/09/2010

Industrial Networking Market Rocked Again: Belden buys GarrettCom - Will RuggedCom be Next Target?

Back in mid November I blogged about the Spectris acquisition of N-TRON and commented on how I would not be surprised if there was going to be increased M&A activity in the coming months and years.

Although I had no inside track on this most recent development I can say it did not come as a total surprise either. Frankly I thought that RuggedCom would have been the next company scooped up in the wireline networking products Pac-Man game given their strong financial performance and strong portfolio of products.  Regardless of the target I would have wagered a small bet that the acquiring would not have been an “industrial” networking products company, but I do not want to tip my hand “too much” on who might be the said acquirer in question.

Belden Hirschmann’s brand through this acquisition has solidified its position as one of the top two dominant players in the wireline Networking Component products segment for use in industrial facilities (based on VDC’s preliminary data).

Although supplier shipments are not yet finalized for VDC’s ongoing 2010 Track 2: Competitive Analysis, Volume 1: Wireline Industrial Networking Products report (ETA 1/2011), it looks like Cisco will retain its #1 position as the share leader in the overall wireline networking component products segment for use in industrial facilities.  Included in VDC’s networking components product category are device servers, gateways, modems, routers, and managed and unmanaged switches (this category excludes cables and connectors where Harting is the 800 pound gorilla).

But the real driver for the acquisition appears to be Belden’s desire to expand its presence in the burgeoning smart grid and security solutions segment, in addition to adding a recognized brand of ruggedized networking products including switches, routers, converters, serial communications and security software to its existing portfolio of high-availability networking solutions. GarrettCom also serves markets such as of power generation & distribution, chemical, oil & gas, surveillance and security, other harsh industrial application environments and transportation, market segments in which Belden Hirschmann’s brand has been an active, but not necessarily a dominant, player.

Based on the analysis from VDC’s soon to be published Track 1: User Requirements and Channel Analysis, Volume 1: Wireline industrial Networking Products report the demand for wireline connectivity has never been higher, and the procurement outlook for switches (managed and unmanaged), gateways and routers was seen as being especially robust. VDC's findings, based on feedback from over 300 respondents purchasing and/or specifying wireline industrial networking products, indicated the dominant market segments utilizing wireline networking products included power generation, petrochemical & oil refining, oil & gas, water/waste water and food & beverage users.  As an aside, VDC’s soon to be published Track 1: User Requirements and Channel Analysis, Volume 2: Wireless Industrial Networking Products report was even more robust with 540 respondents.

Over my last 13 years at VDC the industrial automation space was statistically the “least dynamic” of the five practice areas for which VDC provides extensive and high quality market intelligence coverage (other practices include enterprise mobility, RFID and AIDC, embedded hardware and embedded software). But in light of all these recent Pac-Man type events and the growing product/technology convergence occurring in the networking segment, it appears that industrial automation space is exhibiting the type of dynamic activity that one may normally expect to see in the enterprise or consumer segments. These are indeed exciting times to be a Senior Analyst covering the industrial automation space.

The exciting discussion on the growing trends towards suppliers embedding switch capability into their industrial automation devices such as PLCs, drives, etc. and the impact on the industrial switch market is a story for another blog on a different day,

Drop me a line if you have any thoughts or questions on which company may be the next networking products takeover target or if you are interested in learning more about our Track 1 report results.  Or if you just want to chew the fat on how great the New England Patriots are doing this year, I would love to hear from you.

12/03/2010

Looking at future markets for position sensors in 2011 and beyond

This week, I thought I would take a quick look at the upcoming prospects for some interesting position sensor markets.

Mil/Aero: In the recently published VDC position sensing reports, we had estimated that the Military component of the Mil/Aero segment that had been a bastion of stability in the economic downturn would take some hits as big ticket items such as the F-22 are phased out and the strategy of future replacements are focused on less costly un-manned alternatives. Obviously the political process may delay these changes but the new weapon architecture will eventually be significant to the market in 2012 and beyond. This process will change the technical profiles (smaller/less costly) and quantities (more) of the sensors that are involved but the overall market with respect to revenues will be relatively unchanged.

Healthcare/Medical: One result of recent military conflicts are the number of severely injured soldiers that will need long term care and new technologies that will (hopefully) allow them to get back to a near normal civilian life. We see that there are a number of companies deploying sensors and robotics that will allow these people to regain lost mobility. From a long term military/government/ healthcare perspective, this makes a great deal of economic sense. Although the upfront costs of these pioneering products are very high, the long term costs will be much lower especially if it makes disabled people more productive and healthier. This looks to be a growth market for sensors that are small, durable, and power efficient.

Retail/Material Handling: Another potential growth area for sensors has to be in the area of warehouse automation. As we see today, Cyber Monday by many accounts was an unprecendented success with over $1Billion in orders being placed. The best companies in this market have to have excellent logistics, inventory control, and fulfillment processes. In the world of Cyber Shopping, that usually means same day shipping or the customers go to alternative vendors (and there are usually plenty). Toward that end, we see a few new companies innovating in that market beyond the standard conveyor and material handling / identification technologies. As more of the retail market moves to on-line, this also looks to be a growing market for sensing technology.

As we look to 2011 and beyond, it will be interesting to see what happens in these growing and changing markets particularly with respect to position sensing products.